THE TEAM
Ole Ellermann
CEO
Meet the mastermind behind the exhilarating world of Fundamental Rides, Ole Ellermann! This young visionary has harnessed the power of fashion and adrenaline to create a brand that not only delivers epic gear but also changes lives. Born in the same year that kitesurfing made its Olympic debut, Ole has been riding the winds of change ever since.
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As the captain of this radical ship, Ole knows that giving back is the ultimate thrill. We're not just about clothing; we're about giving back to those who might not have had the same opportunities in life. That's why we pledge to donate a minimum of 1% of our profits to support noble causes. The charities we support may evolve over time, and you can always learn more about them under our 'Supported Charities' section. With Ole at the helm, Fundamental Rides is more than a brand, it's a movement.
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So if you're looking for a leader who's as passionate about kitesurfing as he is about making a difference, look no further than Ole Ellermann. His heart beats to the rhythm of the waves and his soul soars with the wind. Join him on this epic journey and help make the world a better place, one ride at a time.
Kathi & Jan Ellermann
Fundamental Rides Officers
Introducing Kathi and Jan, two epic Fundamental Rides Officers who are stoked to spread the love of kitesurfing, skateboarding, and snowboarding to those who might not have had the same opportunities in life. These two are the real deal and bring a ton of rad vibes to the team. Given the CEO is still slightly underaged, they sign here and there as legal representatives.
Kathi also knows a thing or two about style. Her sick sense of fashion brings some much-needed female spirit to the brand, and she's always up for pushing the boundaries with the latest trends.
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Jan is commuting to work on his longboard if Dutch weather allows. His elderly Skate performance increasingly earns raised eyebrows by the next generation. Since a few years Jan has discovered his deep passion for Kitesurfing and is 100% committed to supporting the noble cause. Check out 'Supported Charities' for further detail.